Regardless of zip code or family income, when welcoming a new baby, all parents and families could benefit from additional encouragement and support. That is why Illinois is working to build the necessary public infrastructure and funding systems to scale Universal Newborn Support Systems (UNSS) that provide free, voluntary short-term home visiting and referral services to every family at the birth of a new baby to make connections to the supportive services and resources they may need and want.
While universal newborn support services are common in other high-income nations, it is still an emerging concept in the U.S. Scaling UNSS in Illinois will require a cohesive messaging to build greater awareness and support for these services and systems, which is why Start Early has created a messaging toolkit to support advocates, systems and program leaders, other family-facing providers, and lawmaker champions in communicating the story of UNSS, including explaining why these services are critically important to the future well-being of Illinois families and children.
We hope that these resources will be helpful to you as you share information about UNSS with your communities, and advocate for greater support for UNSS in our state.
